In 2015, I started a company called Lola Jane Paper. The original intention for Lola Jane Paper was to be a starting point for a larger business plan that involved separate branches. Part of the Lola Jane plan included a lifestyle blog called Lola Jane Living.
I’ve always had a sort of natural gravitation towards that which is aesthetically pleasing. This is probably a common response among most of the population, right? We’re all pulled towards what we like. It’s instinctual.
Google defines aesthetic as “a set of principles underlying and guiding the work of a particular artist or artistic movement.” It’s more than that though… or it causes more. There’s a sort of chain reaction that occurs. When you discover something that speaks to you, there are physical, emotional, mental responses. We become spontaneously happy, enthusiastically inspired. We feel this connection to life, to the world. We feel purpose. We think, aha!
My intention for Lola Jane Living is to create a collection of words, moments, photos, things, ideas, et cetera, that instill those feelings in us: the spontaneous happiness, the enthusiastic inspiration, the connection to life and to others, and so on.
I hope you enjoy.